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Sunday 28 October 2012

What is Industrial experience? Study task 3

What is Industrial experience? 
  • Gaining a perspective on how a business operates
  • Experience on a commercial business, developing your understanding of processes and productions used...
  • Paid work in a working and fully functional business
  • Developing work for a specific clientele, with their aims and objectives in mind, for the purpose of progress and money


  • A way to show potential employers that you are ready to work in a professional environment
  • A chance to learn
  • Interaction and relationship building with other designers
  • A chance to learn

How do you get Industrial experience?
  • Publicity & Advertisement, often achieved through live briefs, work experience, and most importantly self-promotion
  • Networking
  • Working to the fullest of your ability, all the time
  • Taking advantage of every opportunity and resource that's available
  • Enquiring and gathering information on suitable prospects that co-exist with your design direction
  • Approaching studios


  • Doing things the right way (DO NOT CUT CORNERS)
  • Listening to whats happening around you
  • Be willing, be attentive, educated, informed, interested, polite & know what your talking about
  • Have a portfolio/ samples of your work to show them
  • Speaking to professionals, whenever and wherever you can

What are your concerns about Industrial experience?
  • Speaking professionally during the delivery of my designs etc
  • Is it harder...and if so/ how much harder to get industrial experience abroad on a similar wage to the UK
  • CHOOSING THE RIGHT DIRECTION.


  • Not getting enough experience
  • Presenting myself professionally 
  • Not having the appropriate skills for the work you have to produce
  • Getting a broad experience, such as foreign placements and how to get them
  • Choosing the right direction or studios appropriate to the work you want to produce
  • Being treated poorly by a studio, e.g. only running menial errands
  • How to approach studios

What can you learn from Industrial experience?
  • A benchmark of standards
  • A knowledge of a businesses ethos and how this effects the delivery of its products
  • (Ethics, Approaches, thinking etc)
  • Informs your own practice/ decisions
  • How to speak to other designers in a professional manner
  • Broadens overall knowledge/ skill set
  • How to better your portfolio
  • Shows potential employers that you are ready to be placed in a professional context
  • Business way of thinking > Revenue, Costs, External factors, SWOT, PEST
  • A realisation of future ambitions


What form/ format could Industrial experience take?// Who can offer you it.
Through...
  • Live briefs
  • Companies who use freelance designers
  • Studios
  • External candidates e.g. Museums/ Galleries
  • Websites
  • Corporate businesses
  • Independent designers
  • Tutors
  • LCA


  • Sectors, design could literally take any form, one minute you could be designing the identity for a business, the next you could be designing specific signage for a sector in a hospital.
  • People you know
  • Not-for-profit Businesses

What do you need?
  • Confidence
  • A good portfolio/ samples of work
  • Attentive, positive attitude
  • A professional manner
  • Be open to possibilities
  • Enthusiasm 
  • Commitment
  • Management skills
  • Organisation

  • Motivation/ Determination
  • Interest in the area you work for

What areas of Industry are you interested in?

  • I've always been fascinated by creative Illustration and how this could be introduced to the development of a companies branding, as an example I've chosen to use Adidas Originals (casual sports apparel). The trefoil logo has been apart of their heritage since it began, however its still managed to maintain its uniqueness through an exceptional variety of product themes.
  • Corporate Branding - creating something unique that facilitates a product/ range of products. Affecting the perceptions of the Corporate brand in a way I want it to! what makes this area of industry so engaging is the fact that the general public will come into contact with your designs.
  • Combining typography with photography, I've realised not everything has to be digital and sometimes hand rendered and 3D form can look a lot more eye catching and unique than a digital display. After gaining some experience using the laser cutter, I'm confident that I'll develop this approach for one of my briefs this year!
  • Digital/ web design - The thought of ever creating interfaces had never crossed my mind but it appealed to me in the sense that you could still be really creative through simple sketches & soon everything will be digital, and soon everything will need a website. 'Learn the rules, So you can break them'.
  • Advertising/ Interactive design (Shaping digital things for people to use) I really think as times change, as will the way most of advertising is produced!

Summarise your research in a set of 10 short but qualified statements that communicate your understanding aims and ambitions relating to industrial experience.

1// Understanding the ethos and productions of an industrial environment will certainly help me develop work for a specific clientele based on their aims and objectives in mind.

2// Experience is key, finding work placements in such places as a 'printers' will provide an insight into how things work on a commercial scale and will improve my understanding of the correct terminology to use before entering an industrial environment.

3// Massively improving my presentational skills so that I'm able to effectively communicate the purposes and functionalities of my ideas. 

4// Gaining a perspective on how a studio operates will also give me the opportunity to evaluate and critique my work compared to the standards of working professionals. "You could be in the top ten of your class, but that's not so great if that top ten is in the bottom ten of the UK"- Fred Bates.

5// Never underestimate online resources; developing an online presence is better than no presence at all, I need to expand my online portfolio's and begin working with websites such as 'Behance'...the importance of this has already been highlighted by other students who have attracted attention.

6// Never limit my ambitions, with the right attitude, determination and knowledge, you can succeed.

7// Continuously enquire and gather information on suitable prospects that coincide with your design direction.

8// CONFIDENCE. ENTHUSIASM. COMMITMENT.

9// Developing a body of work that effectively communicates your aims and ambitions in the form of a portfolio (Online & Visual) is essential for others to view your work in a professional manner. This will help you distinguish and diversify yourself against other designers.

10// Make sure everything you do is worth the time and commitment, never do work for free, unless it benefits you. Never put yourself in a position that you can't get out of. Always think of the expenses. Be willing, but be smart. 

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